Successful modern enterprises (especially internet focused enterprises) have two things in common:

   1. Their hyper growth often results in technology failures that threaten their business (such as site or product outages that force businesses to shut their doors during peak user demand or peak seasonal activity).
   2. The availability of people with the talent and experience to fix these problems is limited.

These two factors combine to create a crisis for modern businesses with significant and quickly growing technology platforms or Web presences. The survival of these businesses depends upon finding the right talent or the right sources of information to keep products from experiencing debilitating problems or to fix them quickly if they do occur.

The Art of Scalability addresses these issues by arming executives, engineering managers, engineers, and architects with models and approaches to scale their technology architectures, fix their processes, and structure their organizations to keep "scaling" problems from affecting their business and to fix these problems rapidly should they occur.